Data Analytics for Business Professionals: Concepts, Tools and Techniques

Build a foundational understanding of data analytics and how to leverage data to support decision making.

Program Overview: 

More than ever before, data is seen as a critical asset, relied upon to drive decision-making and generate business value. As a result, there is a growing demand for business professionals who understand how to leverage data as part of their day-to-day duties and are all-around data literate. This course is designed to introduce you to data and analytics, covering the following topics:

  • Understanding what it means to be a data-literate business professional
  • Recognizing characteristics of data-driven organizations
  • Preparing data for analysis
  • Visualizing and presenting data, using Tableau
  • Running analytical processes and deriving actionable insights from data

Industry case studies and hands-on exercises are incorporated throughout the class, utilizing various data sets and Tableau.

Who Should Enroll: 
  • Project managers, mid-level leaders and team leaders
  • Technology, business, analytics and engineering professionals
  • Professionals who report on business processes, or who are responsible for benchmarking or strategy development
Learning Outcomes: 
  •  Develop an appreciation for why data is a critical business asset
  • Gain an understanding of characteristics that are shared by all data-driven organizations 
  •  Learn how to manipulate and transform data so you can leverage data to solve business problems
  • Understand best practices on how to visualize data
  • Build a knowledge base of current analytics technologies
  • Develop a working knowledge of Tableau
Additional Information: 

This class is only offered as an on-site training option with 8+ participants. This class is not open for individual registrations.

Continuing Education Hours: 
Continuing Education Units: 1.5 CEUs